Benchmarking National Tourism Organisations and Agencies. Understanding Best Practice
ISBN/ASIN: 9780080446578,0080446574 | 2006 | English | pdf | 248/248 pages | 1.37 Mb
Publisher: Elsevier | Author: J. John Lennon, Hugh Smith, Nancy Cockerell and Jill Trew (Auth.) | Edition: 1st ed
"This book examines comparative performance and best practice in National Tourism Organisations/Administrations from extensive research carried out in 2003 and 2004. Analysis contained in detail for eight National Tourism Organisations based in four Continents."–Jacket.